Privacy Policy

Lichfield S&N Taxi respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you use our services. Please read this policy carefully to understand our practices regarding your data.

1. Information We Collect

1.1 Personal Information: When you book our services, we may collect personal information such as your name, email address, phone number, and payment details.
1.2 Booking Information: We may collect information related to your booking, including pickup and drop-off locations, journey times, and any special requirements.
1.3 Technical Information: When you visit our website, we may collect technical data such as your IP address, browser type, and browsing patterns through the use of cookies and similar technologies.

2. How We Use Your Information

2.1 Service Delivery: To process bookings, manage payments, provide customer support, and ensure the proper execution of our transportation services.
2.2 Communication: To contact you regarding your booking, send confirmation details, provide service updates, or respond to any inquiries or complaints.
2.3 Improvement: To enhance our services, improve user experience, and conduct analytics to understand customer behavior and preferences.
2.4 Marketing: With your consent, we may send promotional offers, newsletters, and updates on our services. You can opt out at any time.

3. How We Share Your Information

3.1 Service Providers: We may share your information with trusted third-party service providers who assist us in delivering our services, such as payment processors or IT support.
3.2 Legal Requirements: We may disclose your information if required to do so by law or in response to a legal request.
3.3 Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

4. Data Security

4.1 Protection: We implement appropriate security measures to protect your information from unauthorized access, alteration, disclosure, or destruction.
4.2 Encryption: Sensitive information, such as payment details, is encrypted and securely transmitted using industry-standard protocols.
4.3 Data Retention: We retain your information only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

5. Your Rights

5.1 Access: You have the right to request access to the personal information we hold about you.
5.2 Correction: You can request corrections to any inaccurate or incomplete information.
5.3 Deletion: You have the right to request the deletion of your personal information, subject to certain legal obligations.
5.4 Opt-Out: You can opt out of marketing communications at any time by following the unsubscribe instructions in our emails or contacting us directly.

6. Cookies & Tracking Technologies

6.1 Cookies: We use cookies to enhance your browsing experience, analyze site traffic, and personalize content. You can manage your cookie preferences through your browser settings.
6.2 Analytics: We may use third-party analytics services to track and report website traffic, allowing us to improve our website and services.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party websites you visit.

8. Children’s Privacy

Our services are not directed to children under 16, and we do not knowingly collect personal information from children. If you believe we have collected information from a child under 16, please contact us, and we will take appropriate steps to delete the data.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on our website, and the revised policy will be effective immediately upon posting.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

• Phone: 0798 890 8292